Wednesday, 4 May 2011

What is graphic design for?

A genius idea by MTV, along the same lines as Honda's car parts ad (OK maybe not that genius, but still pretty cool). Basically its a kind of flip book but used on bursting balloons. Although this is a great idea, I do feel that it was lost a bit in the final outcome. A key example of how letting the concept steer the entire design can sometimes ruin it, maybe the aesthetic should have been thought through a little more, but its still quirky and fun none the less.

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